{"id":76838,"date":"2025-07-09T18:25:41","date_gmt":"2025-07-09T18:25:41","guid":{"rendered":"https:\/\/creativecommons.org\/?p=76838"},"modified":"2025-08-28T17:29:14","modified_gmt":"2025-08-28T17:29:14","slug":"recommended-licenses-and-tools-for-cultural-heritage-content","status":"publish","type":"post","link":"https:\/\/creativecommons.org\/2025\/07\/09\/recommended-licenses-and-tools-for-cultural-heritage-content\/","title":{"rendered":"Recommended Licenses and Tools for Cultural Heritage Content"},"content":{"rendered":"<figure id=\"post-76839 media-76839\" class=\"align-center\"><img decoding=\"async\" src=\"https:\/\/creativecommons.org\/wp-content\/uploads\/2025\/07\/Ocean-Coast-by-Maurice-Denis.-Public-Domain.-Swedish-National-Museum.png\" alt=\"Ocean Coast by Maurice Denis. Public Domain. Swedish National Museum\" \/><a href=\"https:\/\/collection.nationalmuseum.se\/sv\/collection\/item\/23187\/\">Havsstrand<\/a> by <a href=\"https:\/\/collection.nationalmuseum.se\/sv\/artists\/artist\/8681\/\">Maurice Denis<\/a>. Public Domain. <a href=\"https:\/\/www.nationalmuseum.se\/\">Swedish National Museum<\/a><\/figure>\n<p><span style=\"font-weight: 400;\">Many people can benefit from open access to cultural heritage in a variety of ways and for a variety of purposes \u2014 from creators seeking inspiration to researchers discovering new interpretations, all the way to cultural heritage institutions (CHIs) connecting with more audiences, and the general public making sense of the world we live in. In our report <\/span><a href=\"https:\/\/creativecommons.org\/2024\/04\/24\/what-are-the-benefits-of-open-culture-a-new-cc-publication\/\"><span style=\"font-weight: 400;\"><em>What are the Benefits of Open Culture? A new CC Publication<\/em><\/span><\/a><span style=\"font-weight: 400;\">, we show how, by removing any distance between people and heritage, openness gives rise to a multitude of connections with, about, or through cultural heritage.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The CC licenses and public domain tools are a simple and effective way for CHIs, such as museums, libraries and archives, to make heritage materials (and associated metadata) <\/span><i><span style=\"font-weight: 400;\">open <\/span><\/i><span style=\"font-weight: 400;\">so that they can be shared widely for the broadest possible access, use and reuse (including commercial use and modification), free of charge, and with no or few copyright restrictions.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Navigating the right license or tool can be tricky, as CHIs may share a wide range of different types of materials. But if you remember only one thing, it\u2019s that <\/span><a href=\"https:\/\/creativecommons.org\/2019\/11\/20\/reproductions-of-public-domain-works\/\"><b>faithful digital reproductions of public domain materials must stay in the public domain<\/b><\/a><span style=\"font-weight: 400;\"> \u2014 no new copyright or related right applies to the digitized version. Public domain materials are materials that are no longer or never were protected by copyright.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is a position that Creative Commons (CC) has been championing for years as part of our <\/span><a href=\"https:\/\/creativecommons.org\/about\/arts-culture\/\"><span style=\"font-weight: 400;\">Open Culture Program<\/span><\/a><span style=\"font-weight: 400;\">. In other words, no new copyright (or related right) should arise over the creation of a digitized \u201ctwin.\u201d <\/span><a href=\"https:\/\/www.europeana.eu\/en\/rights\/public-domain-charter\"><span style=\"font-weight: 400;\">Europeana<\/span><\/a><span style=\"font-weight: 400;\"> and the <\/span><a href=\"https:\/\/communia-association.org\/tag\/cultural-heritage\/\"><span style=\"font-weight: 400;\">Communia Association<\/span><\/a><span style=\"font-weight: 400;\">, among many other open culture organizations, share this position. It is also aligns with Article 14 of the 2019 <\/span><a href=\"https:\/\/eur-lex.europa.eu\/legal-content\/EN\/TXT\/?uri=CELEX:32019L0790\"><span style=\"font-weight: 400;\">EU Directive on Copyright in the Digital Single Market<\/span><\/a><span style=\"font-weight: 400;\">, which states that: \u201cwhen the term of protection of a work of visual art has expired, any material resulting from an act of reproduction of that work is not subject to copyright [\u2026]\u201d.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s also important to remember that <\/span><b>digital reproductions of public domain works cannot be CC-licensed<\/b><span style=\"font-weight: 400;\">, since CC licenses can only be used with in-copyright content. Instead, we recommend using a CC public domain tool, putting the digital reproductions squarely and unequivocally into the public domain. This not only conveys clear information about the public domain status of the materials, it also contributes to the thriving, blooming commons of knowledge and culture that we need to address the world\u2019s most pressing problems.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some CHIs might want to get credit for sharing heritage from their collections. It is not good practice to use a license in this case. Instead, there are different ways to encourage users to refer back to CHIs, as we explain in <\/span><em><a href=\"https:\/\/creativecommons.org\/2024\/02\/23\/helping-users-refer-to-host-institutions\/\"><span style=\"font-weight: 400;\">Nudging Users To Reference Institutions When Using Public Domain Materials<\/span><\/a><\/em><span style=\"font-weight: 400;\">. The guidelines offer a fresh and innovative approach to prompting users to reference the institution when using public domain materials and present various design ideas to instigate behavioral change. They address key questions, including:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How can institutions nudge users to reference them?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What information should be included in a reference statement?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What would a nudge look like in practice?<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">How to organize the data needed to implement these ideas?<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Regarding metadata, we strongly encourage that it be dedicated to the public domain using the legal tool <\/span><a href=\"https:\/\/creativecommons.org\/publicdomain\/zero\/1.0\/\"><span style=\"font-weight: 400;\">Creative Commons Public Domain Dedication (CC0)<\/span><\/a><span style=\"font-weight: 400;\">. Data is largely made of highly factual content that is considered uncopyrightable, but uncertainties might remain. The CC0 waiver places all data squarely and unequivocally in the public domain worldwide and clarifies that data reuse is not restricted by copyright, related rights or database rights \u2014 those rights are all surrendered<\/span><span style=\"font-weight: 400;\">. <\/span><span style=\"font-weight: 400;\">CC0 can support maximizing the reuse of data, with benefits including:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">enabling others to validate, replicate and put the data to new uses<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">facilitating enhanced collaboration and enrichment<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">increasing transparency\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">speeding the discovery and understanding of solutions to planetary and societal needs.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">For materials created by the CHIs and protected by copyright, we recommend CC BY-SA 4.0, CC BY 4.0 or CC0 1.0 to enable maximum dissemination and reuse.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For different types of content, we recommend different CC tools or licenses to achieve optimal engagement and reuse, as summarized in this table:\u00a0<\/span><\/p>\n\n<table id=\"tablepress-6\" class=\"tablepress tablepress-id-6\">\n<thead>\n<tr class=\"row-1 odd\">\n\t<th class=\"column-1\">Type of content<\/th><th class=\"column-2\">Recommended licenses or tools<\/th>\n<\/tr>\n<\/thead>\n<tbody class=\"row-hover\">\n<tr class=\"row-2 even\">\n\t<td class=\"column-1\">Digital reproductions of public domain works (works that are no longer or never were protected by copyright)<\/td><td class=\"column-2\"><a href=\"https:\/\/creativecommons.org\/public-domain\/pdm\/\">Public Domain Mark 1.0 International<\/a> (PDM) for works that are in the public domain worldwide or <a href=\"https:\/\/creativecommons.org\/publicdomain\/zero\/1.0\/\">CC0 1.0 Universal Public Domain Dedication<\/a> (CC0) (in jurisdictions that recognize rights in non-original reproductions or jurisdictions where the work is not yet in the public domain)<\/td>\n<\/tr>\n<tr class=\"row-3 odd\">\n\t<td class=\"column-1\">Digital reproductions of in-copyright works<\/td><td class=\"column-2\"><a href=\"https:\/\/creativecommons.org\/publicdomain\/zero\/1.0\/\">CC0<\/a> or <a href=\"https:\/\/creativecommons.org\/licenses\/by\/4.0\/\">Attribution 4.0 International<\/a> <a href=\"https:\/\/creativecommons.org\/licenses\/by\/4.0\/\">(CC BY)<\/a> or <a href=\"https:\/\/creativecommons.org\/licenses\/by-sa\/4.0\/\">Attribution-ShareAlike 4.0 International <\/a> <a href=\"https:\/\/creativecommons.org\/licenses\/by-sa\/4.0\/\">(CC BY-SA)<\/a><\/td>\n<\/tr>\n<tr class=\"row-4 even\">\n\t<td class=\"column-1\">Born-digital works in copyright<\/td><td class=\"column-2\"><a href=\"https:\/\/creativecommons.org\/publicdomain\/zero\/1.0\/\">CC0<\/a> or <a href=\"https:\/\/creativecommons.org\/licenses\/by\/4.0\/\">CC BY<\/a> or <a href=\"https:\/\/creativecommons.org\/licenses\/by-sa\/4.0\/\">CC BY-SA<\/a><\/td>\n<\/tr>\n<tr class=\"row-5 odd\">\n\t<td class=\"column-1\">Born-digital works in the public domain<\/td><td class=\"column-2\"><a href=\"https:\/\/creativecommons.org\/publicdomain\/zero\/1.0\/\">CC0<\/a> or <a href=\"https:\/\/creativecommons.org\/public-domain\/pdm\/\">PDM<\/a><\/td>\n<\/tr>\n<tr class=\"row-6 even\">\n\t<td class=\"column-1\">Metadata associated with digital objects<\/td><td class=\"column-2\"><a href=\"https:\/\/creativecommons.org\/publicdomain\/zero\/1.0\/\">CC0<\/a><\/td>\n<\/tr>\n<tr class=\"row-7 odd\">\n\t<td class=\"column-1\">Content created by institutions or in which institutions hold copyright<\/td><td class=\"column-2\"><a href=\"https:\/\/creativecommons.org\/publicdomain\/zero\/1.0\/\">CC0<\/a> or <a href=\"https:\/\/creativecommons.org\/licenses\/by\/4.0\/\">CC BY<\/a> or <a href=\"https:\/\/creativecommons.org\/licenses\/by-sa\/4.0\/\">CC BY-SA<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<!-- #tablepress-6 from cache -->\n<p><span style=\"font-weight: 400;\">Using CC licenses and public domain tools to share cultural heritage materials unlocks vast potential for open culture to blossom in the cultural heritage sector. By offering enhanced legal certainty, CHIs have the ability to engage more deeply in the open culture movement and make their vast collections openly accessible to everyone.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For more information:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/creativecommons.org\/wp-content\/uploads\/2025\/07\/OC-Recommended-Licenses.pdf\"><span style=\"font-weight: 400;\">Download this information<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Learn more about our <a href=\"https:\/\/creativecommons.org\/stewardship\/\">license stewardship<\/a><\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Join the <\/span><a href=\"https:\/\/network.creativecommons.org\/cc-openculture-platform\/\"><span style=\"font-weight: 400;\">CC Open Culture Platform<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Join the <\/span><a href=\"https:\/\/creativecommons.org\/about\/arts-culture\/advocacy\/\"><span style=\"font-weight: 400;\">TAROCH Coalition<\/span><\/a><span style=\"font-weight: 400;\">\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Take our <\/span><a href=\"https:\/\/certificates.creativecommons.org\/\"><span style=\"font-weight: 400;\">CC Certificate<\/span><\/a><span style=\"font-weight: 400;\"> online training<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Contact us at <\/span><a href=\"mailto:info@creativecommons.org\"><span style=\"font-weight: 400;\">info@creativecommons.org<\/span><\/a><span style=\"font-weight: 400;\"> \u00a0 <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Havsstrand by Maurice Denis. Public Domain. Swedish National Museum Many people can benefit from open access to cultural heritage in a variety of ways and for a variety of purposes \u2014 from creators seeking inspiration to researchers discovering new interpretations, all the way to cultural heritage institutions (CHIs) connecting with more audiences, and the general&hellip;<\/p>\n","protected":false},"author":23,"featured_media":76839,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[30],"tags":[969,2540,2893],"acf":[],"_links":{"self":[{"href":"https:\/\/creativecommons.org\/wp-json\/wp\/v2\/posts\/76838"}],"collection":[{"href":"https:\/\/creativecommons.org\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/creativecommons.org\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/creativecommons.org\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/creativecommons.org\/wp-json\/wp\/v2\/comments?post=76838"}],"version-history":[{"count":11,"href":"https:\/\/creativecommons.org\/wp-json\/wp\/v2\/posts\/76838\/revisions"}],"predecessor-version":[{"id":76859,"href":"https:\/\/creativecommons.org\/wp-json\/wp\/v2\/posts\/76838\/revisions\/76859"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/creativecommons.org\/wp-json\/wp\/v2\/media\/76839"}],"wp:attachment":[{"href":"https:\/\/creativecommons.org\/wp-json\/wp\/v2\/media?parent=76838"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/creativecommons.org\/wp-json\/wp\/v2\/categories?post=76838"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/creativecommons.org\/wp-json\/wp\/v2\/tags?post=76838"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}